New Product in Marketing Aspect Assignment Example | Topics and Well Written Essays - 250 words

New Product in Marketing Aspect - Assignment Example This strategy aims at increasing membership rather than maximizing on profits. The company also emphasizes on expansion and acquiring of additional markets, with little focus on marketing strategies, such as, market prices, share prices and characteristic the target market (Yglesias, 2014). Although this leads to increased sales turnover, it is also accompanied with increased operation costs, which reduces the gross and net profit margin significantly. Therefore, there is need for the company to develop sound pricing strategies that focus on maximization of revenue and profits alongside its objective on growth and expansion. Dynamically continuous innovation refers to a technology that articulates effect on consumption practices and patterns, through incorporation of a new technology (Hoyer & Deborah, 2008). Recently, the Guardian Telecom Company has launched an extensive line of indoor industrial voice over internet protocol (VOIP) telephones, in an effort to provide versatile telephone products, designed for use in adverse areas. The technology requires a simple connection to Guardian’s VOIP, over the internet protocol address, and to the users’ phones. The new technology aims to enhance consumer support and communication, in industrial areas that are prone to moderately harmful environment. Compared to consumer phones, this technology is ideal for emergencies and direct assistance communication, since it enables the consumers to initiate calls from any locations with the availability of internet connection (Valdes & Dave, 2014). In addition to its intended use, this new product also pro vides additional services to include, call waiting, call transfer, and repeat dial features. Stewart, J. (2014). Is Amazon’s fairy retail story coming to an end? Retrieved on 7 May 2014 from

The Impact of South Korea's Pre-War Manufacturing Experience Essay

The Impact of South Korea's Pre-War Manufacturing Experience - Essay Example This paper illustrates that Korea is the third largest economy in Asia, next to Japan and China. An economic backwater in the 1950s and prior to that, South Korea has practically built its current economic progress from scratch. Its road to success is widely credited from the low-cost but high-quality export production which drives an annual trade growth rate of at least 12%, making the country the thirteenth-largest trading economy in the world. The Korean economy boasts of a long-term growth which converted the once low-income and war-torn country into an economic powerhouse in a span of mere decades. In fact, in just half of a century later since the Korean peninsula was divided at the 38th parallel, the southern state has demonstrated that poor and weak country, constantly being subjugated by its more powerful neighbors, can leapfrog the international hierarchy of development and practically eliminate the incidence of poverty. Today, its export-driven economy enabled the country to become the world’s largest shipbuilder, the third biggest manufacturer of large capacity memory chips, and a substantial player in the global automobile industry. The pre-industrial economy of Korea points to several factors for its system and influences – Japanese occupation; the conflicts, such as the Korean War and the Second World War; Korea’s partition; and, finally, and Park Chung Hee and his Korean Model. When Japan bested China in the Sino-Japanese War in 1894, it began to interfere with Korean affairs until it fully annexed the country in 1910. In effect, it was the Japanese who developed Korea’s economy, educational system, and infrastructure. However, such hand in Korea’s development was harsh and that it was mainly geared towards designing the Korean economy to benefit further the Japanese economy and not for some altruistic reasons.